Create a ripple in your world.


A thought-provoking and powerful way to ponder your purpose in life.

What impact will your presence leave on the world?

What are you doing to change the world, for the better?

Encouraging people to answer these questions, through challenge-centred activities, is Jodie Preiss’ life mission.

Jodie has the capacity to leave you feeling ready to embrace the unknown. With a sense of aliveness, wonderment and determination to achieve the unimaginable.

That’s exactly what happened when Jodie briefed me on her legacy project, Inspiring a Difference, and asked me to develop the brand.

In this Brand Nirvana Conversation, Jodie shares the spark that fuels her mission in the world. It’s a huge ‘why’, and it’s an honour to be a part of Jodie’s community.


So tell me a little about your brand… why do you do what you do?

Inspiring a Difference is a heart-felt legacy project that I’ve been visioning for a little while now. It’s still very much in its infancy, but the idea is that we will challenge people to create a ripple in their world. This will happen in three ways.

Do different:

Challenge based fundraising that inspires an individual to challenge themselves physically, spiritually, emotionally and at the same time raise funds for a chosen charity.

Think different:

Our blog, which will feature articles that may challenge someone’s thinking, inspire them to learn more about an idea or concept, or simply provide examples of the ripples people are creating in the world.

Feel different:

Our products and events, which will hopefully inspire someone to feel differently about themselves.

Why Inspiring a Difference? When I’m being a bit flippant, I would say because I want to change the world. But in reality, it’s because I want to live a life with no regrets, and one that makes significant impact. The whole idea around Inspiring a Difference has been coming to me for quite some time, as I’ve already said. I feel like this is an idea that was given to me, and it’s my responsibility to give it wings and let it fly. I can’t change the world on my own, but I know that I can perhaps inspire others to step out of their comfort zone and create a little ripple – one day, together, we may just be able to inspire real change.

I recently came across this quote from Mother Teresa which sums it up perfectly.


What do you wholeheartedly believe in that you think everyone else should believe too?

Whilst I might share ideas, beliefs etc on my social media pages, there is nothing at all that I think everyone else should believe. We all have our own journey, our own issues, and our own experiences. I think we should take everything we read, watch, listen to with a grain of salt, and process it for ourselves, to see where we truly sit with it.


Entrepreneurship has its ups and downs. What’s your top tip to overcoming obstacles?

Every stage of life has its ups and downs, and I think that entrepreneurship is just one of those stages that sometimes highlights those ups and downs because they can be a little more public, or affect others aside from just you.

It’s all part of the journey, and I’m not a big believer in overcoming obstacles. I see them all as part of the journey, and part of the learning that needs to be undertaken. That’s not to say, however, that we can’t help ourselves along a little.

And for that there are four things that are really important to me:

My daily routine of mindfulness/meditation plus regular movement.

Structuring my day as much as I can. I block out chunks of time for the things that need to be done into four areas: focus, social, admin, recovery. I’ve only recently started doing this, and I find that I am much better equipped to actually get through a long to-do list with this structure. I’ve set my weekly schedule up with these blocks in mind, also knowing what projects I’m working on, and how many focus blocks they may require.

Taking those recovery blocks I mentioned at #2 very very seriously. A walk outside after a focus block replenishes my energy, and clears my mind. And the weekends are pretty much all recovery or social blocks!

Having a group of people who understand what you are going through, that you can vent to as and when needed, and that you trust implicitly. Other entrepreneurs just “get” what some of those obstacles are, and so can either listen with empathy and hold space for your, or have been there before and have some great insight.


What’s your favourite design style?

I tend to like fairly contemporary design, and I love white space.


What is your self-care routine?

I have a regular mindfulness/meditation practice, that can change a little depending on what’s going on, but is daily regardless of its form – it may just be 5 minutes of silent reflection, it may be time with slow, deep breath, and it may be a 30+ minute guided meditation – and sometimes all of the above! I also make sure that I move for at least 30 minutes every day – when it’s raining I take the umbrella, when it’s hot I take a water bottle and wear a hat. The days I don’t move just don’t work so well for me.

Beyond that, I just try to eat healthily – which sometimes works really really well, and then at other times not so well. However, I make sure that I don’t beat myself up about that, as long as I’m managing to do right by my body most of the time. If I find that the bad food is creeping in too much, then I reflect on why, as there is usually a reason my body is craving it!


To connect with Jodie and create a ripple in your world, visit: 





Pin It on Pinterest

Share This